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Back when cereal makers had balls [with video]

With their sugary-goodness and amazing variety, breakfast cereals are one of the things that make America great.  But recently, some cereal manufacturers have been caving in to pressure from the nutrition lobby to radically change the composition—and deliciousness—of some of our most treasured cereal brands. It didn’t used to be that way.

Check out this ad from 1959, back when cereal makers didn’t mess around with this “balanced breakfast” crap and instead focused on what people really care about: the sugar content.

Sadly Sugar Smacks have been re-branded as Honey Smacks. But if you’re looking for more sugary cereals, check out this flowchart.

(RSS readers might need to click through to see the video).

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  1. Why is it that I love cereal so much? Between that and free refills, there is no further thing necessary to see that America is the greatest of nations. If you could combine the two…I would live whereever that was. I would literally be the first customer to arrive and the last to leave. I would be banned! Matter of fact….I may just find a Golden Corral of HomeTown Buffet and go just to eat cereal all morning long….that would be awesome.

  2. […] is of course Breakfast Cereal. They’ve also lamented recently about the “General” lowering of taste and sugar in our bowls. The Last […]

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