Negative campaigning is one of the great things about America. And few negative ad wars are more entertaining to watch than when two big companies go after each other.
A few weeks back I posted a web ad that Motorola had released attacking the iPhone. It was a delightful little piece of corporate negative campaigning, and I’m pleased to report that Motorola has decided to put it on TV and adapt it to a poster campaign.
Here is a photo of some fly-postings I saw on a construction site in New York City’s East Village:
As you can see, they should probably add “iDon’t take good nighttime photos” to the list.
Previous topics mentioned in this post:
Corporate negative campaigning
